These celebrities already had a voice — we just gave them a megaphone
Using our unique celebrity access, we harnessed the star-power of 21 world-famous celebs to raise a dazzling $2,250,000 in donations for the UN WFP’s fight against global hunger.
Capability
Celebrity Fundraising Campaign
Team
EMEA
$2.25m
total donations
21
celebs recruited
4.6x
more regular donors
than beneficiary appeals
9x
more ROI
than other ads
5.9x
more regular donors
than appeals with staff
67,978
donations secured,
22% regular donors
“
When distillery says it creates content that works harder for your brand, they really mean it.
Our celebrity-led ad creative, thanks to distillery, has delivered 9x the return on investment of our other ads – and that makes an incredible difference in the lives of the people we serve.
distillery’s all-star team genuinely sought to understand our objectives and past learnings, combining these with their top-notch strategic thinking and creative talent to deliver measurably excellent results. They work tirelessly, passionately and flexibly for us.
Our celebrity campaigns are seen by millions of people, in multiple languages, all around the world. We feel comfortable knowing that when our content is produced by distillery it will always be of the highest possible standard.
In distillery we have truly found a trusted partner, and we are very grateful.
”
Lauren Johnson • Global Supporter Acquisition Lead • Private Partnerships and Fundraising